Research Interest
Managerial issues on technology and innovation in marketing
○ Consumer adoption of robotic technology
○ Roles of blockchain technology in marketing and innovation
○ Digital twin and innovation
○ Big Data and ignorance-based view
The effects of non-conscious marketing cues on information processing and behavior
○ Eye-tracking and consumer attention
○ Priming and consumer preference
Service failure and recovery
○ Introducing reasonableness in service encounters
○ Affect and reasonableness during service failure
Industry Collaborations and Acknowledgements
I acknowledge the collaborations and support of the leading firms in robotics, AI, and Big Data analytics, including
❖ Softbank Robotics
❖ Iris Robotics
❖ Iris Ohyama
❖ The Daiei Inc.
❖ Happo-en
❖ Megaputer Intelligence
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